Choosing between Midjourney and Recraft for your agency? Both are popular choices. Midjourney starts at $10+/mo and is best known as Top-tier AI image generation for concepts and campaigns. Recraft starts at Free / $12+/mo and is AI design tool for consistent brand visuals. Below is a side-by-side breakdown of features, pricing, pros, and cons to help you decide which fits your agency's workflow and budget in 2026.
Mj
Midjourney
Top-tier AI image generation for concepts and campaigns.
$10+/mo
👍 Pros
- Best image quality
- Great for concepts & pitches
- Fast iteration
👎 Cons
- Discord-based workflow
- Commercial usage rules to watch
Rc
Recraft
AI design tool for consistent brand visuals.
Free / $12+/mo
👍 Pros
- Brand-consistent style
- Vector + raster output
- Good for icon sets
👎 Cons
- Newer, smaller community
- Credit limits