Choosing between HubSpot and Pipedrive for your agency? Both are popular choices. HubSpot starts at Free / $20+/mo and is best known as All-in-one CRM, marketing, and sales platform. Pipedrive starts at $14+/mo and is Visual sales CRM focused on closing deals. Below is a side-by-side breakdown of features, pricing, pros, and cons to help you decide which fits your agency's workflow and budget in 2026.
Hs
HubSpot
All-in-one CRM, marketing, and sales platform.
Free / $20+/mo
👍 Pros
- Generous free CRM
- Agency partner program
- All-in-one platform
👎 Cons
- Paid tiers get pricey
- Contact-based pricing scales fast
Pd
Pipedrive
Visual sales CRM focused on closing deals.
$14+/mo
👍 Pros
- Dead-simple pipeline view
- Affordable
- Good automations
👎 Cons
- Limited marketing features
- Add-ons cost extra