Choosing between Descript and Runway for your agency? Both are popular choices. Descript starts at Free / $12+/mo and is best known as Edit video by editing text, with AI voice. Runway starts at Free / $12+/mo and is AI video generation and editing for ad creative. Below is a side-by-side breakdown of features, pricing, pros, and cons to help you decide which fits your agency's workflow and budget in 2026.
De
Descript
Edit video by editing text, with AI voice.
Free / $12+/mo
👍 Pros
- Text-based editing
- AI voice & overdub
- Great for repurposing
👎 Cons
- Learning curve
- Exports can be slow
Rw
Runway
AI video generation and editing for ad creative.
Free / $12+/mo
👍 Pros
- Cutting-edge AI video
- Fast ad-creative variations
- Green screen & inpainting
👎 Cons
- Credits burn quickly
- Output still needs curation