Close vs Copper

Which is better for agencies in 2026? A side-by-side comparison.

Choosing between Close and Copper for your agency? Both are popular choices. Close starts at $49+/mo and is best known as CRM built for high-velocity sales teams. Copper starts at $12+/user and is CRM that lives inside Google Workspace. Below is a side-by-side breakdown of features, pricing, pros, and cons to help you decide which fits your agency's workflow and budget in 2026.

Cl

Close

CRM built for high-velocity sales teams.

$49+/mo

👍 Pros

  • Built-in calling & SMS
  • Great for outbound
  • Fast workflow

👎 Cons

  • Pricier per seat
  • Overkill for simple needs
Visit Close
Cp

Copper

CRM that lives inside Google Workspace.

$12+/user

👍 Pros

  • Native Google Workspace
  • Low learning curve
  • Automatic data entry

👎 Cons

  • Google-centric only
  • Fewer advanced features
Visit Copper