Choosing between Buffer and Hootsuite for your agency? Both are popular choices. Buffer starts at Free / $6+/channel and is best known as Simple social scheduling for multiple client accounts. Hootsuite starts at $99+/mo and is Enterprise social management with client approvals. Below is a side-by-side breakdown of features, pricing, pros, and cons to help you decide which fits your agency's workflow and budget in 2026.
Bf
Buffer
Simple social scheduling for multiple client accounts.
Free / $6+/channel
👍 Pros
- Clean, simple UI
- Affordable per-channel pricing
- AI caption assistant
👎 Cons
- Fewer analytics than rivals
- Approval workflows limited on low tiers
Ho
Hootsuite
Enterprise social management with client approvals.
$99+/mo
👍 Pros
- Robust approvals & permissions
- Deep analytics & reporting
- Handles many accounts
👎 Cons
- Expensive
- Heavier than small teams need